English for Business communication 1.2.5-EC-EBC
Course objectives
- extensive practice in oral and written communication in English language.
- familiarising with the teaory behind the communicaion process
- further developing oral presentation skills
- developing writing skills, its different types and the correct format of business documents and employment messages
- developing communication strategies to communicate effectively and to persuade culturally diverse audience
- developing competence and confidence in interacting professionally with others in English in the business context.
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Course content:
Module I: Communication for Team Building & Leadership
• Overcoming barriers to listening
• Critical listening and social support
• Functions of nonverbal communication
• Effective use of nonverbal communication
• Characteristics of interpersonal communication
• Creating positive communication climate
• Problem solving in teams
• Effective leadership communication
• Emotionally intelligent communication
• Giving and receiving feedback
Module II: Communicating in Digital World
• Netiquette
• Email
• Texting and Instant Messaging
• Corporate Blogging
• Using social media (Facebook, Instagram, Twitter, Pinterest, LinkedIn) effectively
• Building a better social presence
Module III: Career Skills
• Exploring Career Options
• Employment Communication (Cover letter, Résumé writing)
• Group Discussion (Purpose, Roles of participants in a group discussion, Dos and Don’ts of group discussion)
• Interview ( Types of interview, Preparation for interview, Appearing in an interview, Critical questions)
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Methods of instruction/ forms of classroom activity:
teacher presentation, discussion, material analysis, student presentation, ICT tools/MSTeams
Field of study
Student workload
Study level
Education profile
Type of course
Mode
Course coordinators
Term 2024/25-Z: | Term 2023/24-Z: |
Learning outcomes
Learning outcomes acc to PQR 2019
Knowledge
1. Student is familiar with the basic terminology of business communication in English in details (k_W04/P6S_WG)
Skills
2. Student can use different phrases, structures and stylistic rules in order to formulate and solve problems or complete formal or professional tasks both in writing and orally (k_U01/P6S_UW)
Social competences
3. Student is ready to critically appraise and solve problems arising from the implementation of tasks; act in stressful situations, like public speeches, giving presentations or debating; respond in writing to challenging texts or speeches using appropriate techniques and structures (k_K02 /P6S_KK)
Assessment criteria
Forms of evaluation of learning outcomes:
1. Active particiaption - 45% of the final grade (outcome 1,2,3)
2. A written test - 55% of the final grade (outcome 1,2,3)
pass at 60% of the final grade
Bibliography
Reading list:
1. Emmerson, P., Allison, J., Watkins, F., Meehan, A., Emmerson, P., & Sayer, M. (2013). The Business 2.0 Intermediate Level Digital Student’s eBook with Resource. Macmillan.
2. Trappe, Tonya, and Graham Tullis. Intelligent Business Coursebook. Pearson Education Limited, 2006.
3. Murphy, Herta A., Herbert W. Hildebrandt, and Jane P. Thomas. Effective Business Communication. McGraw-Hill Education, 2017.
4. Guffey, Mary Ellen, and Dana Loewy. Essentials of Business Communication. Cengage Learning, 2020.
5. Ettinger, Blanche, and Edda Perfetto. Business English: Writing in the Workplace. Pearson, 2018
Supplementary materials: Video materials, documentries, social media content provided by the teacher
Additional information
Additional information (registration calendar, class conductors, localization and schedules of classes), might be available in the USOSweb system: