Business concepts in the documentary industry 1.2.5-EC-BCDC
Course content:
1.Stages and roles of creating a documentary
2. What does a producer do? What is a co-production and how does it work?
3. Pre-production: making a plan
4. Searching for funding, funding bodies, pitching
5. Who owns what rights? Film rights, intellectual property
6. Production stage
7. Industry Markets – meeting decisionmakers
8. Rough-cut stage and post-production
9. Film festivals
10. Distribution strategies. What is a sales agent?
11. Marketing campaign, impact campaign
12. Distribution platforms, how does distribution work? Broadcasters, slots etc.
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Methods of teaching: interactive lecture, discussion classes, film projections, multimedia presentations.
Mode
Course coordinators
Learning outcomes
Learning outcomes acc to PRK 2017
Knowledge
1. Student has knowledge of the roles involved in documentary film production, the necessary steps in the documentary film production, and examples of successful productions and distribution strategies (s-W-2)
Skills
2. Student understands and correctly uses the new terms introduced (s-U-1)
3. Student is able to give an oral presentation in English (s-U-2)
4. Student is able to discuss different approaches and choices in film production, based on practical industry knowledge (s-U-2)
Social competences
5. has acquired a critical understanding of what processes condition the films the audience get to see and of the media content they encounter on a daily basis (s-K-2)
Assessment criteria
Forms of evaluation of the learning outcomes acc to PRK 2017
1. active participation in discussions and other interactive activities (50%) (1,2,4,5)
2. oral presentation (50%) (1,2,3,5)
Bibliography
Reading list:
Obligatory reading (to get a credit):
1. Matthew C. Nisbet & Patricia Aufderheide (2009) Documentary Film: Towards a Research Agenda on Forms, Functions, and Impacts, Mass Communication and Society, 12:4
2. Meg McLagan (2012) Imagining Impact: Documentary Film and the Production of Political Effects in Sensible Politics: The Visual Culture of Nongovernmental Politics. New York, Zone Books
3. Diana Iordanova (2015) The Film Festival as an Industry Node in Media Industries
Used for self-study
Aida Vallejo (2014) Industry Sections. Documentary Film Festivals between Production and Distribution, Ilumince vol.26, no.1 (93)
Supplementary reading
Florin Vladica and Charles H. Davis (2008) Business Innovation and New Media Practices in Documentary Film Production and Distribution: Conceptual Framework and Review of Evidence.
Additional information
Additional information (registration calendar, class conductors, localization and schedules of classes), might be available in the USOSweb system: